There are a number of do-it-yourself banner ad creation sites which utilize preexisting templates in which you can insert your desired text and images to create a basic looking banner.
1.Adready – Includes multiple templates and an easy to user interface for creating simple banners quickly and easily. Adready does not make money off this tool. In order to take advantage of the banner you’ve created you must use their program to manage your campaigns across the networks such as Google and Yahoo. Adready takes a cut from every dollar you spend on the campaign.
2.Google Display Ad Builder – In an attempt to convert its text advertisers into banner advertisers Google created a simple tool for building banners. The tool is very easy to use but the templates are extremely generic and the banners end up looking like YOU designed them.
3.Mybannermaker.com – A free tool primarily used by myspace users who want to create banners and slap them on their profile page. This is a bare bones banner creator which should probably only be used for testing purposes.
If you do not have an in house graphic designer, these banner creation tools can be a cheap practical solution if you’re going to run a quick test campaign with a budget of less than $100. However, if you plan on spending a decent amount on a banner ad campaign we recommend using a professional banner design service since that may make the difference between a successful campaign and a failed one.
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